Do you dream of becoming a successful seller and knowing business tactics in the growing E-commerce marketplace? Do you want that juicy chunk of pie that everyone is vying for?

Well, the good news is: it’s not rocket science. If you’re looking to start a consistently profitable, self-regulating and ever-green online business, there are certain strategic tactics a successful online seller must practice on a consistent basis!

We’ll look at a few of them in detail below:

Know Your Competitors

This doesn’t mean taking them out for a date, nor does it mean trying to learn their favorite kind of TV show or chocolate. It simply means knowing who your competitors are, and what they are offering. This crucial place of knowledge can help you to make your products, services and marketing stand out better, stronger and far more powerful than what’s out there currently.

Moreover, it will enable you to set your prices competitively and help you to counter rival marketing campaigns with your own unique and effective initiatives.

Knowledge is power, as the saying goes.

Hence, knowing, understanding and analyzing your competition will provide you a wealth of knowledge and an ocean of information. This will automatically place you in an effective ‘vantage point’ to make your products or services more ‘appealing’ and visible to the same audience that you and your competition are vying for.

So what should you know about your competitors? Here are a few areas you can do your investigations on:

• The products or services they provide and how they market them to customers
• The prices they charge
• How they distribute and deliver
• The devices they employ to enhance customer loyalty and what backup services they offer
• Their brand and design values
• Whether they innovate – business methods as well as products
• Their staff numbers and the caliber of staff that they attract
• How they use IT – for example if they’re technology-aware and offer a website and email

Always a Step Forward

This means always staying ahead of ‘the game’. Yes, game! You heard that right. How? Well, as discussed above, the online selling and E-commerce market is a big, cut-throat and competitive arena of several players who are competing against you for the ‘same’ audience you are trying to sell your products or services to.

Hence, adopting an innovative approach, a ‘think outside the box’ strategy and visionary foresight will allow you to always keep moving forward in the race. A small step forward in the right direction is a hundred times better than a step forward in the wrong direction.

Keep in touch with industry news, consumer behavior and buying trends, attend trade shows, conferences and seminars if you can, stay abreast with what’s going on in the online selling marketplace, talk to your customers on a daily basis and learn from your mistakes! These are some of the ways you can keep stepping ahead with a foot in the right direction.

Research and Pre-Planning

Starting a new or growing an existing business is a little like buying a car: You need to conduct informed research before making the decision.

For example, first and foremost, you need to figure out if there’s demand for your product or service. Then you go over a competitive analysis, while at the same time looking for a place to set up shop. And finally, you create a proactive and educated plan to differentiate your offering from all the other products or services that are out there.

Research is key! The best online sellers with the best business professional tactics are the most tenacious researchers. Like miners, they dig, drill, dynamite, and chip until they have carloads of valuable ore.

Ready to Adapt

The fast past and rapidly evolving world of E-commerce and online business is always changing; always on the move; always undergoing a metamorphosis. This is part of the online ecosystem and business habitat.

Which is why it is utmost crucial that as an online seller you learn, develop and perfect the ability to adapt to the environment. Entrepreneurs and E-Commerce guru who cannot adapt to change are those who get left behind.

Be consciously ready and accepting when it comes to adaptation, stay open-minded, be flexible in how you view things, be willing to take criticism and undergo overhauls or revamps to your business and processes when/if needed.

Spotlight Your Weaknesses and Strengths

Do a complete SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of yourself and your business.

It is important that you know, understand and embrace your weaknesses and strengths. Not being aware of either, is like shooting darts in the dark and hoping you hit the target. If you are self-aware of your weaknesses, you will automatically work on them for improvement. If you are aware of your strengths, you will effectively utilize them to your advantage.

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We’ve become so thoroughly engrossed in the internet age that we don’t call it that anymore. It’s become commonplace, expected even, that if you’re running a business and you’re running it well, then you’re relying on the internet in some capacity.

But things move more quickly in the digital age, as well. As soon as the world gets comfortable with some program or technology, a new version comes along and shakes everything up. It can get especially hectic if you’re trying to manage online sales. Just as working with the top online retail space becomes routine, a new giant comes along and chomps down on some of the market shares. Suddenly, it can feel as though you’re missing out. But that’s where eCommerce comes in!

If you’re ready to be present on more than one platform, then the good news is that you’re not alone, and software developers have been working for years to tackle this exact problem. Multi-channel listing software can do the heavy lifting for you. Read on to learn more about how multi-channel listing mirror software like Listing Mirror can help you.

Amazon or eBay?

This used to be the eternal question. To which of these internet behemoths do you entrust your sales? Do you go with Amazon’s unbeatable market share and omnipresence, or eBay’s unique sales methods and branding-friendly interface?

As we mentioned previously, you no longer have to choose where to place your resources. You can expand your business to as many online storefronts as you feel, and without the stress headache, you might be expecting. Multi-channel eCommerce is within your grasp.

Listing Mirror and the magic of synchronization

Like all things in life, you get what you pay for. There are a lot of different companies popping up with their own multi-channel listing software, and it pays off to partner with the right one. Nonetheless, Listing Mirror tops the list for many reasons, perhaps most notably for its greatest strength: synchronization.

Syncing all your listings at once allows you to place your products on many sites across the internet without any hassle or potential inventory disasters.  Listing Mirror can be a lifesaver, especially for smaller businesses which can’t spare the human resources to keep track of a dozen different listings for the same product. Here’s how it works:

Syncing Orders

Are you hesitating to expand your online horizons because you’ve become comfortable with one fulfillment process? Maybe you use Fulfillment By Amazon and don’t want to mess with figuring out how eBay or Walmart.com work. Don’t worry, Listing Mirror has you covered! When you sync your listings through Listing Mirror, you can rest easy knowing that orders from all channels are fulfilled by the program of your choice. That’s right, with Listing Mirror you can fulfill orders on eBay using Fulfilled By Amazon. It doesn’t get much easier than that!

Syncing Inventory

This might be the most important service Listing Mirror provides. It keeps track of how many units you’ve sold across all your platforms and automatically updates them. This way, you won’t ever find yourself in that disastrous situation where you’ve sold more units than you have available. And on sites like Amazon, where you may find yourself promising same day shipping, overselling can become a big problem really fast.

With Listing Mirror you’ll have one catalog to handle, and that catalog will go out to all your listings. You’ll save time, money and manpower.

Syncing Copy

Listing Mirror automatically updates more than just your orders. When you add or update a product listing, those changes can be pushed out across other online marketplaces from within Listing Mirror. Now, you’ll never have to worry about adding new products to each site individually. This will keep your storefronts and branding consistent.

Synchronized but not identical

Every online market is a little different — that’s what allows them to coexist. People who are used to eBay are looking for something a little different than those who frequent Amazon. On the other hand, Walmart.com attracts a complete type of customer. Sometimes sites specialize in certain products; other times, customers are simply seeking a different UX.

In any case, each channel has a unique customer base, and you don’t want to miss out on any of them. Listing Mirror understands the differences in the major listing sites and will tailor your listings to fit each site you use. So while each channel listing is synched with all the others, they’re not identical clones. Each is optimized to be the best listing it can be for the channel it’s on.

Don’t miss out on a single site

Give Listing Mirror a try today. There’s no time like the present. It’s risk-free for two weeks, so you’ve got nowhere to go but up!

The new year is approaching, and that means there are tons of ever-evolving, newer, exciting and amazing possibilities waiting to be discovered and embraced.

You’re excited, your team is passionately looking forward to 2019 too and your clients can’t wait to benefit again from your products or services. The stage is set!

But wait…

Have you set your business goals straight? Do you have a stronger, better and more competitive business strategy in place for the new year? These are all questions you need to ask before moving into the new year.

Never ever make the mistake of getting ‘too comfortable’ in your comfort-zone and assuming that things will move along smoothly in 2019 just as they did last year or this year. There are some serious mistakes will break down your business which you surely need to know.

In business, goal setting encourages participants to put in a substantial effort. Also, because every member has defined expectations for their role, little room is left for inadequate, marginal effort to go unnoticed.

Thus, as a business owner/entrepreneur, it is your responsibility to make sure proper goals are set with an effective business strategy so that your team can perform optimally while growing your business and increasing revenues.

Here are some beneficial tips on how to do so successfully

1. SMART APPROACH

A highly effective goal-setting process of making goals more powerful is the SMART technique. SMART stands for:

S – Specific (or Significant goals).

M – Measurable (or Meaningful goals).

A – Attainable (or Action-Oriented goals).

R – Relevant (or Rewarding goals).

T – Time-bound (or Trackable goals).

For example, instead of having “build an online business” as a goal, it’s more powerful to use the SMART goal “To build a global online brand in the Digital Marketing niche by December 31, 2019.” Obviously, this will only be attainable if a lot of preparation has been completed beforehand!

How well do you prepare?

• State each goal as a positive statement – Express your goals positively – “Execute this technique well” is a much better goal than “Don’t make this stupid mistake.”
• Be precise: Set precise goals, putting in dates, times and amounts so that you can measure achievement. If you do this, you’ll know exactly when you have achieved the goal and can take complete satisfaction from having achieved it.
• Set priorities – When you have several goals, give each a priority. This helps you to avoid feeling overwhelmed by having too many goals and helps to direct your attention to the most important ones.
• Write goals down – This crystallizes them and gives them more force.
• Keep operational goals small – Keep the low-level goals that you’re working towards small and achievable. If a goal is too large, then it can seem that you are not making progress towards it.
• Set realistic goals – It’s important to set goals that you can achieve. All sorts of people (for example, employers, parents, media, or society) can set unrealistic goals for you. They will often do this in ignorance of your own desires and ambitions.

2. CREATIVE THINKING

Determining your goals helps you to establish a direction for your business. It’s much easier to make the right day-to-day choices when you can refer back to your five-year goals and ask yourself whether that choice would move you toward your long-term goals.

This is where the power of creative thinking comes into play. As an entrepreneur, creatively thinking allows clearly defined goals to take you beyond running the routine aspects of your business and allow you to build the future you really want. You essentially become the ‘creator’ of your own evolutionary path.

Where do you see your business five years from now?

There are several aspects of your business you may want to develop.

Thinking outside the box, being creative, learning new and interesting strategies or techniques, attending seminars and conferences, reading books, etc are all ways to get those creative juices flowing!

3. DEFINE CUSTOMER’S NEEDS

This is where a lot of businesses and entrepreneurs fail. It is important to realize that customer needs change year to year. For example, what smartphone consumers wanted in 2014 may not be relevant in 2019.

A need is a desire that causes a customer to buy a product. If customers buy products to satisfy needs, then they needs to provoke customers to buy products. But this definition is vague; it doesn’t give any direction to product teams or market researchers on how to understand what customers want.

Needs are therefore constantly evolving, and understanding, defining, identifying and exploiting them is key in business!

However good your product or service is, the simple truth is that no-one will buy it if they don’t want it or believe they don’t need it. And you won’t persuade anyone that they want or need to buy what you’re offering unless you clearly understand what it is your customers really want.

Every business needs a reason for their customers to buy from them and not their competitors. This is called a Unique Sales Proposition (USP).

Your USP can be identified by completing the phrase “Customers will buy from me because my business is the only…”

Your USP can change as your business or your market changes, and you can have different USPs for different types of customers.

For example, a stationery store could offer a free same-day delivery service for its business customers within a local area – an effective USP for businesses that need fast delivery!

4. DESIGN A MONTHLY TASK MAP

Devising a monthly task map enables you and your team to stay on track, keep focus, maintain objectives, utilize time, money and resources the right way while being productive and meeting your customer’s needs in a timely and effective fashion.

Think of it as a monthly roadmap, a compass that keeps you in line and enables you to utilize the GPS of your goals for 2019 in a successful manner.

5. TRACK ALL PERFORMANCES

Tracking performance is crucial in understanding where you are and where you’re going! It enables you ( the business owner) in focusing your resources and efforts in an optimized way.

Make sure you implemented KPI strategies (Key Performance Indicators) to measure and track your business’s performance in the current year so that adjustments and changes can be made for 2019, enabling you to successfully tweak and enhance performance by knowing what has been working for you and what hasn’t been.

Some ways to set the business goals are:

• Look at your business’s financial statements
• Check customer satisfaction
• Keep track of how many new customers you get on average
• Conduct performance reviews
• Stay current on the market
• Assess your own expectations

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One of the biggest most liberating and truly fulfilling feelings one can ever experience in a lifetime – is being your own boss. Working when you want, how you want, where you want – from anywhere in the world. That’s true freedom and true liberty!

So, if you want to start a business by becoming your own boss, but don’t know where to start, don’t worry you are not alone. Like yourself, many people would rather create work they love, constructed to fit with their own life goals.

No matter what the motivation is to be your own boss, you can start today by overcoming the bossy struggle and winning with a stellar business attitude!

A perfect real-life example of being your own boss is to see Urtasker Team and see how everyone is doing great in their niches.

Here are a few exclusive pointers and effective tips to get started and be on the road to becoming your own boss:

1. Identify Your Business Goals

Without knowing where you’re going, you will never know where to start. Identifying your business goals enables you to carve a path and a map to travel on.

Give yourself permission to explore. Be willing to look at different facets of yourself (your personality, social styles, age) and listen to your intuition. We tend to ignore intuition even though deep down we often know the truth.

Ask yourself “What gives me energy even when I’m tired?” It is important to know what your business goals entail.

Does your business seek to solve a problem by creating solutions? Are your goals based on creating tremendous value for your audiences/consumers so they can benefit from your products and services effectively?

A business plan is a great way to accomplish this. A business plan will help you gain clarity, focus, and confidence. A plan does not need to be more than one page. As you write down your goals, strategies and action steps, your business becomes real.

Ask yourself the following questions:

• What am I building?
• Who will I serve?
• What is the promise I am making to my customers/clients and to myself?
• What are my objectives, strategies and action plans (steps) to achieve my goals?

2. Create Your Future Image

It is critical that you start ‘visualizing’ your future self. If you’re vying to become your own boss, you have to have the correct business attitude. And an effective business attitude automatically entails ‘knowing yourself’, cementing your image within your own mind and that of the audiences upon which you’ll be projecting it.

Your future image relies heavily on your innovative foresight, your ability to dream, visualize and craft brand imagery, tone, voice and style that best represents your entrepreneurial purpose.

3. Know What You Can Deliver

Be realistic, practical and measured in your expectations and objectives. For example, if you’re good at graphic designing, it doesn’t necessarily mean you’ll be just as great at content writing. Know your strengths and weaknesses! Do a SWOT Analysis on your own skills set so you can identify, understand and apply what you’re good at, by delivering consistently to your clients with 100% quality work.

Here are a few ways you can accomplish this:

Do What You Know: Have you been laid off or want a change? Look at work you have done for others in the past and think about how you could package those skills and offer them as your own services or products.

Do What Others Do: Learn about other businesses that interest you. Once you have identified a business you like, emulate it.

Solve a Common Problem: Is there a gap in the market? Is there a service or product you would like to bring to the market? (Note: This is the highest risk of the three approaches.) If you choose to do this, make sure that you become a student and gain knowledge first before you spend any money.

4. Plan More With Less Resources

Planning is crucial. Without planning, you’ll be shooting darts in the dark. For example, before you spend money, find out if people will actually buy your products or services. This may be the most important thing you do.

You can do this by validating your market. In other words, who, exactly, will buy your products or services other than your family or friends? What is the size of your target market? Who are your customers? Is your product or service relevant to their everyday life? Why do they need it?

There are free resources available for planning and research. Read industry articles with data (Google the relevant industry associations) and read Census data to learn more. However, the most important way to get this information is to ask your target market/customers directly and then listen.

5. Value Time and Be Time-Focused

Time is money, and in the cutthroat world of business, it will be your most valuable asset.

If you’re aspiring to be your own boss (and a successful one), you need to treat your time (and that of others) with the utmost care, value, respect, and generosity.

Being time-focused allows you to prioritize your everyday life, invest the right amount of effort and focus on things that matter and measure your progress effectively.

A minute saved, is a minute earned. Always remember that!

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Want to be successful as an Amazon Seller? Start your Amazon Business Journey!

Well, it’s not rocket science. If you’re looking to start a consistently profitable, self-regulating and efficiently ever-green Amazon business, there are certain elements that everyone needs to be well-versed in.

The internet age has provided a whirlwind of opportunities for every hardworking dreamer that wants to fly without wings. Much like the infamous Gold Rush of the 1800s, the world eCommerce and internet has proven to be the holy grail for visionaries and go-getters.

Hence, today, with its low barrier to entry, Amazon has quickly become one of the most popular routes to business ownership.

So, whether you want to generate a side income or eventually scale operations to make a living off your business, one of the best places to start selling your products is on Amazon!

Here are some tips on how to effectively embark on your Amazon business journey and other fundamental facets that can either make or break your Amazon business.

1. Cut Startup Costs

With rising costs, it’s become more difficult for online e-commerce business owners to boost profits while keeping prices competitive. In this type of situation, it’s easy to focus on generating more revenue, but that’s only half of the profit equation – reducing costs is the other.

In fact, reducing the operational cost of your Amazon business is the most critical aspect when it comes to maintaining a healthy, self-regulating and growing enterprise.

For Amazon business owners, the overhead costs are little as compared to running a brick-and-mortar physical store. And the best part is that there are various ways that entrepreneurs can cut online eCommerce operational costs of business, thereby boosting online revenues. One of the best ways to reduce these costs is through outsourcing.

A good Virtual Assistant can be the difference between a productive a non-productive small business. By outsourcing administrative and non-core tasks through a virtual assistant, Amazon businesses can free up their time to maximize business efforts and results, while cutting down on startup costs.

2. Cross-Referencing Selling and Cost Prices

It’s important to avoid wasting your startup costs and resources by not being careless in your pricing and selling strategies.

Take the time to amply research your product market, niche, and category.

Analyze your competitors, watch their pricing and promotions.

Read the reviews and testimonials from customers who have bought similar products like the one you’re selling via your Amazon listing.

Cross-reference the selling price with the cost price to you, ensure there’s a healthy margin of difference between the two, so that you make the profit when a unit is sold, instead of merely breaking even or worse suffering loss!

3. Utilize the Power of Amazon FBA Calculator

If you’re looking to be successful on Amazon, it is important to understand the beauty of FBA. Amazon offers great quality and delivery, which is why consumers are so loyal to the company.

Having Amazon on your side, organizing orders and handling behind-the-scenes work through Fulfillment by Amazon will undoubtedly attract more buyers and boost your sales.

Now, it is utmost crucial to keep calculating these fees both before you sign up for this service but also over the course of the selling process in order to ensure that FBA is still profitable for you.

The main things you should be keeping track of include:

• ‘Starting costs’ including shipping, photos, samples
• ‘Changing costs’ including FBA fees and returns
• ‘Marketing costs’ including paying for clicks and ad campaigns

4. Don’t Worry About Big Branding

As a startup Amazon business, you don’t need to concern yourself at this stage with big branding.

Focus on the important things such as sourcing the product, quality, customer service, PPC, copywriting a powerful Product Listing, and a seamless buying experience for the customer.

Those are key and fundamental areas which form the very basis of your business at its early startup stages, and you need to constantly remind yourself of that truth!

Big branding can always come later – if the need ever be. Right now focus on your strengths, work on your weakness, outsource work to an experienced Virtual Assistant agency and divert your resources + energy to growing your business, keeping customers happy and getting positive feedback!

5. Improve Your Bestseller Ranking

And last but not least, it is utterly critical that you understand the importance and crucial role of rankings on Amazon. They are the money shot! They are what can make or break a great product and prevent you from earning profits that could have been rightly yours!

Fill out as much of your product listing page as possible, using as many keywords as possible. Use FBA to automate customer satisfaction. Find ways to encourage customer reviews, engage with a happy or disgruntled customer by being honest and sincere, and do everything you can to keep your customers satisfied at all times. Above all:

More sales = higher rankings = more sales!

That’s the cycle.

Moreover, ranking on Amazon is easier than ranking on Google because you’re essentially cutting the work in half. They only use internal factors to determine how a product ranks. Backlinks, social media, domain authority. These are all things you don’t need to worry about on Amazon.

Good luck then for your Amazon business journey. 🙂

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As a marketer online, you’ll offer fin tod yourselves questioning whether or not you’re doing great in your field. However, it all boils down to marketing intelligence in the end. Do you have it?

Your ‘marketing intelligence’ acts as a ceiling that limits the growth of your wealth. As you raise your marketing intelligence, you raise the ceiling on what’s financially possible for you. Your marketing intelligence sets the context for your investment success – or lack thereof.

A little known fact about marketing intelligence is that it grows and compounds just like money. The effect is a ‘multiplicative’ one – not an additive one. Each new tidbit of information connects to all the other knowledge which multiplies. It doesn’t just add up, but it grows geometrically by multiplying.

As an online marketer, your goal should be to make regular knowledge-deposits every week into your marketing intelligence account, just like you make monthly deposits into your investment accounts.

When you do this, your marketing intelligence will multiply and grow ahead of the growth in your investment accounts to help create a lifetime of financial security.

Here are some crucial guidelines and important tips to successfully increase your marketing intelligence and be the best darn marketer out there!

1. Know Your Marketing Role

This is very important. You cannot market your products and services ( or that of your clients) to prospective consumers and global audiences if you don’t (or fail to) understand your fundamental role.

As an online marketer, you need to understand that Marketing plays an important role in establishing relationships between customers and the organizations offering to the market. The marketing function is also tasked with the branding of the organization, participation in publicity activities, advertising and customer interaction through feedback collection.

2. Learn Marketing Strategies

Knowledge is power. And ignorance is not bliss! Keeping this golden life formula in mind, no matter how skilled or experienced you think you are as a marketer, it is important to continually learn, develop, cement and enhance marketing strategies in an ever-evolving and cutthroat competitive industry.

Attend webinars, seminars, conferences, masterminds. Read books, listen to podcasts and do your research in learning as much as you can. Be hungry for learning!

3. Build Your Skills and Grow Your Portfolio

As a marketing specialist, your foremost goal should be to be the best at what you do.

Marketing is a science; it uses human psychology, buying trends, consumer behavior, social dynamics and many other elements in order to successfully convey the value proposition of a product or service to prospective buyers.

You need to be able to build such skills on a constant basis, through consistent polishing and enhancement. Invest in courses, learning materials and attend classes if you must!

Grow your portfolio by reaching out to clients online and offline, and offering free work in return for a testimonial. That is how you grow and amplify your worth as a marketer!

4. Start With Smaller Projects

Build your momentum by taking on smaller projects and working your way up the ladder.

Taking on smaller tasks and projects makes it more digestible for you, enabling you to concentrate your focus and key skills in a measured and effective way, rather than succumbing to intimidation and overwhelm with bigger projects right away.

5. Never Stop Learning

Marketing and the ability to persuade people to ‘act’ on what you’re saying about your product, service or value proposition – is about pulling at the strings of the heart.

Human beings are emotional creatures. They love stories, as it helps them visualize possibilities beyond their imagination. It helps them come out of their mental comfort zones. It inspires them and evokes the desire to act.

Hence, the need to learn such marketing fundamental, storytelling, persuasive techniques, and psychological triggers are the utmost key!

Yes, you will make mistakes along the way, but failures and pitfalls are all part of the learning process! Sooner or later, you’ll begin to see a massive difference and start to reap the benefits of all that learning and knowledge!

On a final note, online marketing is a great but difficult tool to handle. Urtasker is doing great in its online marketing strategies and hence is one of the best online marketers for delivering Virtual Assistant Services and Amazon Listing Optimization Services.

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Everyone makes mistakes, and it’s no different for entrepreneurs either launching a new business or already running one. Getting a little tripped up here and it is natural, but for an online business or eCommerce seller, even little errors can become severely costly down the line.

So, what do you do?

You plan and preemptively prepare yourself so that you can easily navigate the business highway and reach your destination, without taking the wrong exits or worse – crashing into something!

Here are some critical business mistakes you can start avoiding today – for both short and long term of your entrepreneurial life cycle and online business journey:

1. Outsource What You Can’t Manage

Whether you’re a small business online or offline, you can never overlook the importance of getting an “extra set of hands” to take the burden off you! As a business owner, there is sometimes a lack of self-awareness. Entrepreneurs sometimes fall into the habit of micromanaging and not delegating or outsourcing work they can’t handle.

They try to do everything that they possibly can to cut costs, but really, in the long run, they should have outsourced the things that they are not good at and focused on their strengths. If you are aiming for multiple targets at once, you are very unlikely to hit one!

2. Automate Important Functions

In the world of online business and eCommerce, automation plays a crucial role. When you’re dealing with thousands of people worth of traffic and operating on the level of a global audience, automation makes your life easier. It helps to systemize and mechanize vital areas such as emails, sales funneling, lead capturing and so on. Once such areas are set in place through an automated system, your business becomes self-regulating and you can focus on other important things to grow and scale.

3. Offer Services Instead of Products

The benefits of offering services over products is the beauty of ‘intangibility’. You don’t need to manufacture units, warehouse them, ship or distribute them, or worry about refunds and exchanges. Otherwise, all of which can take tons of your time effort, money, and resources.

In the world of online business, services can be easier to scale and influence your customers worldwide – devoid of boundaries and borders, with the lesser hassle and physical framework required.

4. Ignore the Haters

“Haters are going to hate”, as the saying goes! People hate because they cannot digest other people’s success; it hurts their ego and makes them feel lesser knowing they’ve not done as well as someone else. Hence, they vent their frustration in anger, fueled by jealousy and powered by insecurity. Let them be.

You have an empire to build, dreams to fulfill and a legacy to create. Their hate only makes them small. Your ambition only makes you big! So keep focusing on what’s important and ignore the haters.

5. Implement Market Segmentation

This is one of those critical business mistakes that many business owners ignore and hence suffer tremendously down the road. Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics.

The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.

Knowing, applying and benefiting from Market Segmentation strategies is key in growing your business and targeting critical demographics that respond the best to your services.

6. Be Timely and Be Responsive

Time is money for any business. And for consumers, time is an image.
Just as responding and tackling everyday business situations in a timely + responsive manner is crucial in upholding the health and stability of your business, so is timeliness and responsiveness when dealing with your customers.

It is very important to be timely, efficient, responsive and empathetic in all your business dealings within your company (your employees, stakeholders, etc) and outside it (your vendors, customers, and contractors)

7. Market Research

Operating a business without market research is like shooting darts in the dark. Market research. It is essentially the process that links the producers, customers, and end-users to a company through information used to identify and define marketing opportunities and problems.

It enables a business owner to generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Not having solid market research in place is one of the gravest of business mistakes you can commit.

8. Be Market-Competitive in Your Services

Your services are your biggest asset. Treat them like gold. And that means offering market-competitive pricing, value, and quality to your prospective customers. Being market-competitive in your services is critical in getting ahead of your competitors and being ‘visible’ to prospective clients or customers in a consistent manner.

If you want to learn from a live example, look Urtasker as the best example for successful business management.

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Every day, Amazon becomes more and more sophisticated. From the way you purchase to selling items, Amazon is working every day to make sure your Amazon experience is the best it can be. Unfortunately, third-party Amazon Hackers are working tirelessly to steal from your personal Amazon account, along with your Amazon seller account. Even though Amazon is working to protect your account and your Amazon seller account, there are countless things you can personally do to make sure your Amazon seller account is adequately protected from third-party hackers.

What are Third-Party Amazon Hackers?

Before you can protect yourself, you must have an understanding of what a third party Amazon hacker is. Third-party Amazon hackers are individuals, or organizations, that attack Amazon seller accounts, along with personal accounts, to gain valuable information. This information they are aggressively seeking out can result in losses of hundreds of thousands of dollars. There are a few common ways that hackers try to attack accounts to steal money.

Traditional Hacking Techniques

A common way third-party Amazon seller hackers attack Amazon seller accounts is through traditional hacking techniques. These techniques include finding basic information about a specific Amazon seller account and using that information to break into accounts. If they can successfully log into your account, they will be able to take money, credit card information, and information from your current customers. The best way to protect yourself from this type of hacking technique is to make sure you choose sophisticated account information. Rather than making your account information related to you as an individual, you should make your account login information extensive and unrelated to you or your company.

Also, make sure that you are using unique emails and passwords for all your accounts for all the platforms you use. Even though hackers may still be able to guess your account information, this technique will deter them from going after your account.

Impersonation of Existing Amazon Seller Accounts

Another common way hackers will attack your Amazon seller account is by aggressively impersonating your Amazon seller account. From taking your product pictures and descriptions to stealing your logo and brand name, hackers will imitate you. They hope that individuals will not notice the difference when they are searching for products. If an individual purchase a product from the imitation page, the hackers will take that money and not send them the desired product. They will also use information that the buyer submitted to try to hack the buyer’s accounts too. Not only will this harm your potential customers, but it will also harm your brand. If this were to happen too often, people might perceive your brand as the brand that scams and takes money from people, or other collective assumptions that will deter people from purchasing from you. This will ultimately damage your reputation and negatively affect your revenue.

The best way to combat this hacker strategy is to monitor your Amazon seller account. You must monitor product title changes, bestseller ranking, product suppressions, and many other factors. Even though aggressive monitoring is a 24/7 job, it must be done to make sure your brand and Amazon seller is protected. Fortunately, many will help you monitor your account for you. We at AMZAlert is dedicated to making sure that your Amazon seller account is being monitored at all times. We will look around the clock for hackers, hijackers, product suppressions, and other malicious activities that may harm your account. Not only will we monitor your account, but we will do so at a competitive price. Coming in 3 different price points, our Amazon monitoring packages are determined to help you monitor and protect your Amazon seller account.

Be Aware of your Amazon Seller Account

There are thousands of hackers that are on the prowl to find poorly guarded amazon seller accounts. Even though knowing common hacker techniques and understanding impersonation techniques will help you protect your account, the best way to protect your account is to simply, be aware. Despite the fact that using an Amazon monitoring program will do most of the job for you, periodically checking in your account, your competitor’s accounts, and your products will help you tremendously. Many people think that once you set up an account, you can sit back and watch the sales come in. However, setting up your account is only the beginning of your new job. Meet and exceed your bottom line with AMZAlert! They have even decided to offer 50% off of their services with coupon code “AMZ50OFF” when signing up! Click Here for 10 Day Free Trial

AUTHOR: AMZALERT

Overview

Being associated in the online business management or an e-commerce seller means one needs to give more detailed thought into how the business is going to be managed on a day to day basis. This will invariably depend on individual circumstances, resources, time constraints, overall objectives, preferences as well as service and production needs.

Regardless of the parameters, one thing is certain: online business owners crucially ‘need’ to plan and manage resources effectively, to ensure continued profits, growth and consistent success.

For any online business management, outsourcing and managed services are two online business strategies that play a critical role in the smooth functioning of any online business.

Perception

Most entrepreneurs have great talents but (often) think they can do it all. When managing an online business, however, owners often lack expertise or interest in a specific area. This is not necessarily a bad thing and more often than not, business owners can build a better business with outsourcing.

Over the years, people’s perception of outsourcing has changed dramatically. In the past, outsourcing was seen as something only attainable to ‘big businesses’ that require certain skills but wanted to avoid adding overall headcount. With the internet, however, came global connectivity which has fundamentally changed the way and extent to which both large and small businesses outsource.

Virtual Assistants

There is no doubt that outsourcing to Virtual Assistants and Virtual Assistant Agencies is an attractive online business strategy with plenty of benefits to be had for small businesses and website owners alike. Embedding a well-defined, sustainable outsourced model helps free up management/owner time, which is often better spent working on more strategic elements of the business. In essence, outsourcing helps internet businesses remain agile, whilst contractors benefit from freedom and mobility.

Not only this, but rates for contractors and virtual assistants are often much lower than web owner are able to pay in their home country. In short, well-structured virtual teams can help cut overhead costs.

Striking the Right Balance

That being said, whilst putting together well-structured virtual teams of assistants, creates a level of flexibility and efficiency that is unlikely to be achieved any other way, pulling together the right team with the right skills at the right time requires detailed planning. Finding the right balance takes time, trust and patience.

Hence, therefore Urtasker – a globally renowned New-York based Virtual Assistant Agency believes that the revenue your business makes is for you to keep. But the costs your business incurs are for you to reduce! They go hand in hand, and a successful eCommerce or online business knows that! The benefits of effective outsourcing online business strategies are countless for ensuring successful online business management – consistently!

One of those benefits is pretty obvious to start off: You will not have to pay any sick leave, casual leave, or any other retirement benefit to your virtual assistant. You just pay for the time your virtual assistant works for. No work means no money! Simple!

The Power of Embracing Change

Embracing change and converting your weak areas into strong points is the success formula for any online business management approach. With virtual assistants, you can bridge the skill gap in your small business. Gone are the days when virtual assistants used to be only simple remote workers. Now, they are skilled professionals and can do a wide range of tasks.

Whether you need someone to manage social media or somebody to conduct product research for Amazon, Shopify or eBay, you can easily hire a virtual assistant for the same.

Track, Monitor and Improve

When a virtual assistant is on-boarded, the process doesn’t end. It is important to manage a virtual team effectively, to ensure that pre-agreed milestones are hit and work is to sufficient quality. It is important to organize regular briefings, status reviews as well as screen shares to review work. Keeping in regular contact will not only provide reassurance but will help to strengthen the relationship, paying dividends down the line.

Conclusively, utilizing the unwavering wonders of a Virtual Assistant effectively and proactively in the right manner, via the correct strategic online business management approach can bring innumerable dividends to your small business both in the short and long run of things.

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Overview

Let’s be honest: we’re all in business to make money. A startup always has a question “What is the operational cost of business?”

E-commerce is one of the best and most effective ways to earn windfall returns on investment. The online platform offers the perfect tool to attract a great number of qualified leads. The digital arena is full of online marketing tools that can be harnessed to generate a large number of online leads. Social media advertising, search engine optimization, online forums, press release sites, and business directories are just some of the few online tools that can be used to funnel the maximum number of visitors to the site.

However, these tools and resources are just one of the many areas necessary to keep fueling your business machine. And you need more than one pair of hands for that!

The Challenge

With rising costs, it’s become more difficult for online e-commerce business owners to boost profits while keeping prices competitive. In this type of situation, it’s easy to focus on generating more revenue, but that’s only half of the profit equation – reducing costs is the other.

In fact, reducing the operational cost of business is the most critical aspect when it comes to maintaining a healthy, self-regulating and growing enterprise.

For e-commerce business owners, the overhead costs are little as compared to running a brick-and-mortar physical store. And the best part is that there are various ways that entrepreneurs can cut online eCommerce operational costs of business, thereby boosting online revenues.

Here are some critical tips to help reduce operational costs on your e-commerce business – consistently:

Hiring Virtual Assistants

Unquestionably virtual assistants are a great way to reduce operating costs for running your business. Why?

Well. Aren’t the operational costs of business one of the biggest things small business owners always worry about? Compared to a regular or full-time employee, a virtual assistant cost less because the business owner does not pay benefits.

A good virtual assistant can be the difference between a productive a non-productive small business. By outsourcing administrative and non-core tasks through a virtual assistant, small businesses free up their time to maximize business efforts – and results!

But the question is what traits you should be found in a VA that perfectly match with your business need? No hassle. Use some Pro Tips that you should keep in mind before hiring a VA.

Streamlining Supply Chain Management

Streamlining supply chain and distribution process is one of the best ways to reduce operational costs.

What does this mean? It means that incorporating supply chain management measures such Just in Time Inventory (stocking just the required products), integrated supply chain methods, vendor managed inventory are some of the ways online e-commerce companies can streamline their supply chain process and earn above-average return on investment.

Overseeing Routine Inventory Checks

Regular tallying of inventory helps in reducing eCommerce operational costs of business. Inventory counting allows firms to determine which products can be offered to the customers at a discount, and which products need to be replaced.

By combining accurate inventory count with sales trend software, eCommerce businesses can also find out sales patterns that will guide them in placing orders in the future.

Getting Rid of Excess Merchandise

Another great way to save eCommerce operational costs of business is to eliminate excess merchandise. Storing inventory takes up additional space that incurs costs. Eliminating excess merchandise can help in reducing storage costs.

Some of the ways that unwanted merchandise can be eliminated include offering the merchandise at a discounted price. Bundling the items together and offering to the physical brick and mortar seller. And donating excess inventory to charity thereby benefiting from a tax write off.

Moreover, Product Research is a must before that can never compromise at any cost, regardless of the current level of your business.

Conclusively, It may indeed be a mission and a half (translation: very difficult) to keep track of merchandise and inventory when you’re trying to run a business, grow and profit – as a business owner. Therefore outsourcing such tasks to a reputed Virtual Assistant Agency is critical.

The goal – for any serious e-commerce business owner – is always growing, flourishing, bolstering and scaling to newer, bigger heights. A business that doesn’t scale, is like a flower that never grows!

It is easy to scale up with virtual assistants managing aspects of your business, including the many we’ve discussed above.

And if you hire a virtual assistant from a different time zone, your business will be 24/7 online. As virtual assistants are skilled professionals, you will spend less/no time for training. Virtual assistants always reduce the operational cost of business and give you relief from long-hours shifting.

Moreover, Virtual Assistants hold no Legal ramifications or Human Resources regulations to abide by, contrary to when you physically hire an employee to work in-house. This means you can simply pay the VA or the VA agency as you go. You can end the contract at any time without any HR regulations or legal consequences to worry about.

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