Category: Amazon

How to Successfully Start Your Own Profitable Business on Amazon

Introduction

If you’re looking to start an Amazon business that is consistently profitable, self-regulating and efficiently ever-green, there are certain elements that everyone needs to be well-versed in.

With its low barrier to entry, Amazon has quickly become one of the most popular routes to business ownership.

Whether you want to generate a side income or eventually scale operations to make a living off your business, one of the best places to start selling your products is on Amazon, undoubtedly! Below we’ll look at various forms of selling and related avenues on Amazon, as well as other fundamental facets that can make or break a business.

 What’s Retail Arbitrage?

Retail arbitrage or RA for short, has become an increasingly popular business model in the last few years. Most liquidation stores often sell products at rock bottom prices that are far lower than Amazon retail prices.

By buying up all of the clearance and liquidation merchandise from stores like Marshalls, TJ Maxx, etc, you can profit by selling these goods on Amazon FBA at much higher prices.

The reason this model works is that a lot of consumers don’t have access to liquidation outlets and are willing to pay full price on Amazon.

Benefits and Features:

  • You don’t need a website
  • You can leverage Amazon’s huge marketplace for instant sales
  • There are few startup costs except for your inventory.

The Downside:

  • The major downside is that your business is 100% at the mercy of Amazon and you need to constantly find or go shopping for new goods to list on the platform.
  • This basically means that retail arbitrage is very difficult to scale because you end up spending most of your time hunting for bargains.

What’s Private Labelling?

Private labeling is the act of placing your own brand or label on a product that you manufacture yourself. And the way this business model works is that you first have to find a manufacturer to produce products for you in bulk where they allow you to use your own brand. In most cases, this vendor can be found overseas or in China via Alibaba.com, for example.

Once you’ve produced your product, you then ship your goods off to Amazon FBA and take advantage of Amazon’s huge marketplace to sell your goods.

Because you are manufacturing and buying your products in bulk, there is a much larger upfront cost.

As a result, you will be investing a minimum of $250-$5000 on your initial inventory.

But in general, there are relatively few barriers to entry.

Benefits and Features:

  • You don’t need a website to sell.
  • You don’t need to generate your own traffic because you’re leveraging Amazon’s Marketplace
  • There are no inventory requirements

Overall, this business model is a bit more challenging than the others because it often requires interaction with a vendor outside of the country.

But what’s nice about private labeling is that you own your brand. You own your products and the margins are super high. And because Amazon’s marketplace is so large, you can make a lot of money very quickly.

The Downside:

  • The main downside is that you’re dependent on Amazon and you are subject to all the negatives of selling on their marketplace. For example, any reasonably successful listing will attract piggybackers and hijackers.
  • You will also have to constantly monitor your products for negative feedback and product quality issues because Amazon could ban your products or your account at any time.
  • Also because you’re investing a large sum upfront for inventory, getting banned on Amazon could cause you to get stuck with a lot of unsellable products.

What’s Wholesale?

Another business model on Amazon is selling wholesale products using FBA.

To sell wholesale products on Amazon, you first must find distributors who offer a variety of products for sale. Then, you essentially buy those products (usually from your home country with low minimums) and list and market them on Amazon using FBA.  Margins are typically on the order of 50%.

Features and Benefits:

  • Similar to private labeling there are very few barriers to entry.
  • You don’t need a website and all you need to do is find wholesalers with large product catalogs who will allow you to sell on their behalf.
  • Once you’ve signed on with a few vendors, you can instantly have hundreds of products to sell at your disposal.
  • Overall, the main advantage over private labeling is that you can often buy in extremely low unit quantities and the turnaround time is super fast.

The Downside:

  • The main downside to this business model is that you are selling the exact same product as other sellers which will eventually lead to eroding prices.
  • Sure, you could find a profitable product to sell on Amazon temporarily. But since everyone has access to the same products, it’s just a matter of time until your wholesale cash cow gets discovered and the prices sink.

How to Start Researching Online?

There are tons of free resources available online for one to consult and learn from. These include YouTube, Google, Facebook Groups, Online Tutorials, Seminars, and free content + tools.

Product Research

In general, we can speak of seven different steps in the pre-launch research process: understanding the market and the competition, targeting the customer, devising a unique value proposition, determining marketing strategy, testing the product and overall approach, rolling out the campaign, and keeping track of the overall lifecycle.

Things to look for during product research include:

  • Price Analysis
  • High Demand – Low Competition
  • Feedback Score
  • Researching Using Multiples Softwares and Tools
  • Competitor Analysis

How to Start Product Sourcing?

With a strong research base and your willingness to dig in deeper, sourcing products is the next important step. A few ways to source products to sell on Amazon are:

●     Alibaba

●     Auctions and Thrift Stores

●     eBay

●     Virtual Assistants/Outsource

How to Make a Product Listing Sell?

A powerful product listing copy that converts is crucial to being an A-List Seller. And to put a halt to your sales sucking-spree! Here are some tips on how you can enhance your Amazon Product Listing effectively:

●     Focus on Your Product Title

●     Effective Character Count

●     Capitalization and Relevance of Words

●     Professional Photos

●     Use Bullet-Point Content Form and Focus on a Description

●     Use Personalized and Human Tone in Description

Why and When Do You Need a Professional Virtual Assistant?

Urtasker is a Virtual Assistant Service agency that helps eCommerce sellers with hassle-free, cost-effective and trusted outsourced business solutions for platforms such as eBay, Amazon, and Shopify.

It proactively helps sellers in certain key areas of Amazon selling with professional skills and knowledge such as:

  • Fully optimizing your Amazon product listing with the most highly searched, relevant and potent keywords that make your listing stand out from the rest, rank better and gain more visibility.
  • Refine and polish your Shopify website design layout, with a crisper more responsive user interface
  • Revamping your PPC campaigns to increase the conversion rate for higher sales and greater profits
  • Developing proven selling strategies on Amazon, eBay, and Shopify, as well as other eCommerce platforms for long-term business viability

In conclusion, as an eCommerce business owner or when you’re about to start an Amazon business, your customers are your bread and butter. If they aren’t happy, even the world’s most amazing product loses its worth. The customers determine the value and depth of your product because they are the ones buying it.

Keeping them happy, content and hassle-free is the key to a good, self-regulating Amazon business. A highly adept, professional, patient and empathetic Amazon-specialist Virtual Assistant will ensure all your Customer Support queries and arising issues are taken care of your intentions to start an amazon business – without you breaking a sweat or your bank account!
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Omer Riaz May 23, 2018 0 Comments

How to Avoid Amazon Account Suspension

Introduction

As an Amazon Seller, the last thing you want is having your account suspended, your business coming to a screeching halt and your income depleting to a stand-still. It’s every Seller’s nightmare, yet we see it happening all too often to the best of us.

The solution? Prevention is better than cure!

The Need

The need for effective functional, growth and development solutions in online business and eCommerce through a refined, revolutionary and winning approach is utmost crucial. Understanding, applying and maintaining this dynamic, whilst obtaining consistent success with valuable resources, tools, knowledge, and a results-driven approach is what is truly necessary.

Here  some fundamentally common reasons why even the best, most profitable and highly reputed of accounts on Amazon can get suspended out of the blue when one least expects it:

Selling product that is restricted or prohibited by Amazon

  • Opening a new account when the old account was suspended
  • Creating more than one Seller account to sell the same products
  • Poor performance metrics
  • Illegal or banned substances
  • Dangerous goods
  • Intoxicants or narcotics of any kind

Health Account Metrics

 So how does one determine a healthy, strong, viable and effective set of metrics that adhere and align with Amazon’s TOS ( Terms of Service) policies, without infringing about the rules, guidelines and protocols outlines for Sellers?

Amazon considers the following stipulated metrics and parameters that regulate and robustly determine a Seller’s account legitimacy and its health:

  • Order defect rates
  • Valid track rates
  • Cancellation rates
  • Buyer message-response time

According to Amazon, all sellers should be working towards achieving and maintaining a level of customer service that meets the performance targets. Failure to meet these targets does not necessarily put your seller account in negative standing, but failure to improve may negatively affect your account.

  • Order defect rate: < 1%
  • Pre-fulfilment cancel rate: < 2.5%
  • Late shipment rate: < 4%

These are baseline goals. Sellers with exemplary performance have the opportunity to distinguish themselves to buyers through the feedback rating that appears next to each of their listings.

Most sellers are exceeding these targets, so the better your performance, the better your chance of building a stronger, more competitive business. Amazon state you should monitor your customer metrics closely on a regular basis. This is because the report informs you of the following:

  • Your Customer Metrics indicate how you are doing with respect to customer satisfaction. Monitor your metrics frequently so you can spot and resolve operational problems promptly. Excessive order defect rates (negative feedback, A-to-Z Guarantee claims, and chargeback) can cause account suspensions and even account closures.
  • Check your feedback and A-to-Z Guarantee claim pages daily, and proactively resolve any issues.

Helping Hand

In business and eCommerce in general, time is money. What you save on time, you directly save and increase in money. Thus, UrTasker.com has accomplished this by providing businesses with highly trained and skilled Virtual Assistants that handle the daily tasks, processes and crucial functions of various aspect of the business – virtually and in real-time from anywhere in the world!

This has helped business owners gain more time to work on growing their businesses, whilst seeing increased productivity, decreased downtime, lowered costs and unparalleled profit generation.

As a truly unique, professional and globally-relevant eCommerce end-to-end business solutions provider, Urtasker.com takes immense pride in our passion for helping its clients reach their goals.

It doesn’t require heavy upfront fees or long-term contracts/commitments. Its rates are very affordable and its clients are rapidly growing small-medium sized businesses at a dramatic rate.

Urtasker’s elite team of eCommerce and Amazon Specialist Virtual Assistants will help Seller with:

  • Free account audit
  • Provide a plan of action
  • Trained team is aware of all prohibited activities
  • Manage and monitor performance metrics
  • Follow-ups and consistent optimization
  • Customer Service

In Conclusion, one of the biggest trending Amazon seller concerns is seller account suspension scenarios. It is no doubt the most dreaded issue for Amazon sellers.

The first approach Amazon sellers should take to protect their business is to prevent suspensions altogether. Most sellers get in trouble because they don’t stay on top of their customer metrics.

The consequence often is that you lose the Buy Box share for some or all products, losing your account altogether to suspension or worse! It’s always advisable to save time, money and hassle by enlisting the help of a professional Virtual Assistant agency that knows exactly what areas your business could use help in.

We wish you won’t have to see any alarming notification on your Amazon seller account suspended!

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Omer Riaz May 11, 2018 0 Comments

4 Epic Ways Small Businesses Can Benefit From E-commerce Outsourcing

Overview

Whether you’re a small business online or offline; you can never overlook the importance of getting an extra set of hands to take the burden off you!

With the fast-paced and ever-evolving world of business going through tremendous technological changes, it is imperative that companies around the globe – particularly those in eCommerce – understand, employ and effectively apply the power of e-commerce outsourcing to their benefit.

This is where world-class E-commerce Outsourcing proves to be detrimental in more ways than one! Great companies and businesses are built on a proven system; constant, efficient and productive without the hiccups! The same goes for any successful, viable and effective small business – be it on a local or global scale.

Here are some ways dynamic and professional E-commerce Outsourcing can bolster a small business to new heights:

1 – Reducing Operating Costs

Without any doubt, e-commerce specialists are a great way to reduce operating costs. Aren’t reducing operational costs one of the biggest things small business owners always worry about? Compared to a regular or full-time employee, a consultant costs less because the business owner does not pay benefits.

If you compare the cost of hiring an e-commerce consultant with a regular employee, you’ll be astonished at the price gap. And the best part? You will not have to pay any sick leave, casual leave, or any other retirement benefit to your consultant. You just pay for the time your consultant works for. No work means no money! Simple!

2 – Increased Efficiency and Productivity

As a small business owner, you are supposed to lead your team through your actions. No? If you want to gain the trust of your team members, you should be doing challenging tasks rather than non-core tasks, such as making arrangements for travel, sending invites for a meeting, sending newsletters, handling customers’ queries, and more! It becomes a never-ending stagnant cycle.

Hiring a full-time employee for these tasks is a sheer waste of money when you can easily hire an e-commerce specialist for these non-core business tasks. Why so? Well, a good e-commerce specialist can be the difference between a productive a non-productive small business. By outsourcing administrative and non-core tasks through a specialist, small businesses free up their time to maximize business efforts – and results!

Time is the one resource that we can’t buy, but we often waste it or use it ineffectively. Scheduling helps you think about what you want to achieve in a day, week or month, and it keeps you on track to accomplish your goals.

Successful small business owners know the value of hiring e-commerce specialists, allowing them to spend their time only on growth hacking activities.

3 – Strengthen Your Weak Areas

Nobody is perfect, and that means you too! Every business owner, company and system of operations will always have its set of challenges brought on by a particular area of weakness.

With E-commerce Outsourcing, however, you can bridge the skill gap in your small business. Gone are the days when e-commerce specialists used to be only simple remote workers. Now, they are skilled professionals and can do a wide range of tasks.

Whether you need someone to manage social media or somebody to conduct product research for Amazon, Shopify or eBay, you can easily hire an e-commerce specialist for the same.

 4- E-Commerce Outsourcing Scales Up Your Business

What’s the ultimate long-term goal for any business – online or offline, small or big? The goal is always growing, flourishing, bolstering and scaling to newer, bigger heights. A business that doesn’t scale, is like a flower that never grows!

It is easy to scale up with e-commerce specialists managing aspects of your business. For example, you cannot just fire an employee when there is less/no work. But you can end the contract with your e-commerce specialist abruptly without any legal problem.

And if you hire an e-commerce specialist from a different time zone, your business will be 24/7 online. You will spend less or no time in training as specialists are skilled professionals. They will start working for you the moment you hire them. This enables you to scale up at-will, with none of the fuss!

Conclusively, leveraging the power of the e-commerce outsourcing services effectively and proactively in the right manner, via the correct strategic approach can bring innumerable dividends to your small business both in the short and long run of things.

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Omer Riaz April 12, 2018 0 Comments

How to Skyrocket Higher Sales in the E-commerce Arena with the Power of an Amazon Specialist

The E-commerce Arena

Have you ever been to the Mall of America in Minnesota? According to their website,

“Mall of America features 520 stores, 50 restaurants and attractions galore, including Nickelodeon Universe, the nation’s largest indoor theme park, and the new American Girl store. Plus, there’s no sales tax on clothing or shoes!”

Can you imagine? Average malls have about 100 stores. That means the Mall of America has five times as many stores. Does this remind you of anywhere else? Maybe somewhere in Cyberspace?
You see, Amazon is the world’s ‘all-you-can-eat’ buffet of products and any seller or marketer’s throne for kingdom-hood. With millions of transactions every day, an Amazon product is ‘your voice’ to the world.

According to Export-X: “Today Amazon sells over 200 million products in the USA, which are categorized into 35 departments.” It’s the virtual equivalent to Mall of America, in fact much much bigger. And this is why so many sellers get excited about listing their products on Amazon.

But the size of Amazon is a double-edged sword. While this eCommerce giant brings in millions of visitors a day, it also attracts a ton of competition for the products you list.

So how do you stand apart from all the rest?

This is where a qualified, specialist and truly experienced Amazon expert or service provider is crucial, one who has a proven record of progressive results. A powerful Amazon system that converts with all the right tools and elements is crucial to being an A-List Seller.

These parameters and dynamics include critical areas such as Product Research, Market Research and Competitor Analysis for new Amazon sellers, and more complexed realms such as FBA Specialization, Product Listing Copywriting, Optimization and SEO, Reimbursement Procedures, PPC Management and Customer Support for seasoned/experienced sellers.

One of the ways Amazon Sellers – both new and experienced – can leverage the power and potential of a profit-generating business strategy, is employing the brute force of an Amazon-centric Virtual Assistant agency that specializes in helping eCommerce business owners reach their highest most ‘lucrative’ potential online.

This strategic approach entails the following areas:

Product Research

Product Research is key. As a Seller, you need to know what the demand and supply are for a certain product niche or category, even before you begin to source it, let alone sell it! A specialist Amazon Virtual Assistant provider will take care of this hassle for you, saving you time, money and energy.

Market Research

It is crucial to do your Market Research in order to gauge the scope, trend and behavioral aspects of consumer needs, wants and desires. You cannot enter the market’s ecosystem without having done your homework, which can be painstakingly time-consuming as a business owner when on one hand you’re trying to grow your business and on the other, you’re stuck in its day-to-day operations.

Competitor Analysis

Your competition is your treasure-chest of knowledge. Use it! Analyzing your competitors enables you to devise your marketing, sales, operations and customer service strategy in the right direction without hitting roadblocks. Knowing your competition is like driving with a GPS – you can navigate yourself even from the tightest of spots if you know where you are.

Amazon FBA

Understanding the full dynamics, rules, regulations, procedures, parameters, and guidelines for Amazon FBA are imperative as a seller. For this reason, it is important that a Virtual Assistant you’re delegating work to is well-versed in various elements of Amazon FBA.

Amazon Product Listing

Make your listings original. It’s OK to be creative. There’s plenty of boring listings on Amazon–don’t let yours be home for content like this. For example, if you’re selling fingernail clippers, don’t give them the same uninspired content typically associated with products like this. Give it some personality and explain the benefits of using them. An Amazon product listing specialist will understand and be able to apply these crucial facets to your Amazon product listing.

Amazon Optimization

Optimizing your product listing is just as important as anything else. Powerful, potent, high volume keywords and action phrases are important for effective SEO, ranking and indexing purposes, thus facilitating the free flow of organic traffic to your product page.

Amazon Reimbursement

Refunds and Reimbursements are part of the eCommerce game, and as an Amazon seller, you’re never going to be immune to them. Reimbursements have a certain set of stipulations and criterion that must strictly be followed per Amazon’s policies. Hence, it is important to have a specialist take care of the headache and hassles for you, enabling you to focus on marketing and growing your eCommerce business rather than getting caught in the nitty-gritty of reimbursement technicalities.

Amazon PPC Management

For sellers running Amazon ads, optimizing keyword bids is one of the most important yet time-consuming activities when it comes to PPC management. Having a specialist Virtual Assistant on board that oversees and manages PPC for you is a luxury you’ll be grateful for beyond words.

Customer Support

As an eCommerce business owner and Amazon seller, your customers are your bread and butter. If they aren’t happy, even the world’s most amazing product loses its worth. The customers determine the value and depth of your product because they are the ones buying it. Keeping them happy, content and hassle-free is the key to a good, self-regulating Amazon business.

A highly adept, professional, patient and empathetic Amazon specialist Virtual Assistant will ensure all your Customer Support queries and arising issues are taken care of – without you breaking a sweat or your bank account!

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Omer Riaz April 12, 2018 0 Comments

“How Can I Make Money Online by Selling on Amazon – Successfully?”

The Premise

The internet age has provided a whirlwind of opportunities for every hardworking dreamer that wants to fly without wings. Much like the infamous Gold Rush of the 1800s, the world eCommerce and internet has proven to be the holy grail for visionaries and go-getters.

With its low barrier to entry, Amazon has quickly become one of the most popular routes to business ownership. Whether you want to generate a side income or eventually scale operations to make a living off your business, one of the best places to start selling your products is on Amazon, undoubtedly!

What it Means for You

Amazon is a leading contender in the third-party marketplace industry. You can sell nearly anything and make a profit. However, doing so takes time, skill and dedication.

Here are a few of our handpicked expert tips on how to find success and make money on Amazon, if you’re willing to put in the effort:

1- Start by Building your Brand

Before you start selling your products, you’ll want to focus on building your brand. Your brand reputation is the very identity of your business, it is the mirror upon which the light of the world reflects.

You need to ask yourself questions such as: How can I set myself aside from other sellers? Who is my target audience?

Secondly, you need to first and foremost identify your niche and the products you want to sell. From there, analyze your competition to determine proper pricing, challenges, buying patterns, behavioral trends and so forth.

Quality is the soul of your brand. You’ll want to focus on delivering the highest-quality products for your consumers. Don’t forget about setting a solid Return Policy for your Amazon business journey that customers can refer to.

2 – Marketing Yourself

Setting up your Amazon account is the easy part; attracting potential customers to your page is more complicated. However, Amazon does much of the work for you, bringing traffic and buyers to your listing.

To be successful on Amazon, you simply need to know how to leverage their advantages for your own business. This includes using Amazon Sponsored Product Ads, Amazon Internal Promotions and Fulfillment by Amazon.

A good Amazon-specialized Virtual Assistant can help you to test advertising, promotions and deal opportunities, and to refresh listings and look at top 100 listings for continual research, keeping you in the loop at all times!

3 – Seek Reviews

As the saying goes, “word of mouth advertising is the best form of advertising”. This holds true for Amazon as well. How many times are we all guilty of reading reviews when shopping for items on Amazon ourselves? If you want consumers to choose you over other brands, you’ll need to make sure your reviews are positive. If they aren’t, you’ll need to acknowledge them head-on.

Always put the customers’ needs first. Respond to customer inquiries quickly, be proactive, and respond to negative reviews as quickly as possible, and go above and beyond to make customers happy

In essence, the most important thing to implement in conjunction with reviews is good customer service. A great way in accomplishing this by focusing on the product listing content, following up on emails, offering tips and usage recommendations, and maintaining a dedicated customer support team at all times.

4 – Establish Fulfillment by Amazon (FBA)

If you’re looking to be successful and make money on Amazon, it is important to understand the beauty of FBA. Amazon offers great quality and delivery, which is why consumers are so loyal to the company. Having Amazon on your side, organizing orders and handling behind-the-scenes work through Fulfillment by Amazon will undoubtedly attract more buyers and boost your sales.

So what exactly is FBA? It is an all-encompassing service designed specifically to meet your needs as a seller on Amazon, such as shipping items stored at fulfillment centers and handling customer service issues pertaining to orders.

Successful Amazon sellers use FBA to ensure their customers receive the most efficient service possible, without delays, hassles or unforeseen issues.

Conclusively, if you’re entering the Amazon eCommerce arena as an aspiring seller, the first things you need to do are the ones we’ve discussed above, before you start making those millions! Focus on offering the finest quality products, customer responsiveness, and amazing listings.

The sky’s the limit when it comes to selling and making money on Amazon, and its full potential is truly realized by leveraging the power of FBA for any new or experiences seller.

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Omer Riaz April 4, 2018 0 Comments

Important Hacks and Tricks to Optimize Your Amazon Products Listing – The Right Way!

Amazon is the world’s all-you-can-eat buffet of products and any seller or marketer’s throne for kingdom-hood. With millions of transactions every day, an Amazon product listing is ‘your voice’ to the world. Many are now starting Amazon business on a daily basis. There is a list of things one needs to do planning to jump in Amazon wonderland.

The Solution

A powerful Amazon product listing copy that converts is crucial to being an A-List Seller. And to put a halt to your sales sucking-spree!

Here are some ‘Secret Sauce’ Hacks, Tips, and Tricks on how you can 10X your Amazon Product Listing today!

Focus on Your Product Title

Character Count

Just as with Google title tags are very important, but instead of 60 characters, you get 200 with Amazon. Also unlike Google, the longer and more detailed the title, the better. With Amazon it doesn’t have to be compelling or grab a viewer’s attention; it just has to give off enough information for someone to make a purchasing decision.

For this reason, using all of the 200-character limits is encouraged. If you look around Amazon, you’ll notice that the products with long, keyword-rich titles outrank those that are simple and clean.

Capitalization and Relevance

Capitalize the first letter of each word. Use the most relevant keywords first, and ensure that numbers are written as numerals ( such as 1, 2, 3, etc.)

Now, it can be hard to get used to this after coming from optimization for Google, but it’s an important step. According to an Amazon help page, you should follow a formula to help create your titles. For example, the style for many products may be:

Brand + Model Number + Model Name + Product Type, Color

One example of using this formula for a title would be:

KitchenAid KSM150PSER Artisan 5-Quart Mixer, Empire Red

Things Not to Include in Product Titles

One of the biggest mistakes Sellers make is committing self-suicide by contaminating their product titles with the following:

● Price and quantity
● Using ALL CAPS
● Using promotional messages such as “Sale”
● Using suggestive commentary such as “Best Seller”
● Using symbols such as ($,!,?)
● Putting color in the title even though the product does not come in multiple colors
● Putting size in the title if the size is not a relevant detail

Compelling Photos – Crucial Elements

Human beings are visual creatures. Image psychology plays a fundamental role in buying behaviors. Knowing and maximizing this is critical. Here’s how:

● Utilize all 9 image spaces if possible
● Size images to be at least 1000px to activate zoom function
● Add a video if at all possible
● Utilize a white background for the main image
● Use infographics to convey the scale of the product
● Include some lifestyle images, showing the product in use
● Have an image showing your product packaging

Use Bullet-Point Content Form and Focus on a Description

You often see bullet points for a product on Amazon under the title. This is a great place to add keywords and really show what you’re all about. It’s close to your images and actually appears above the title, so make sure you don’t skip this step.

Here are some more tips on this:

● Use all 5 bullet points if you are able
● Put yourself in the shoes of the customer, why should they buy your product over competitors?
● Focus on applications of the product
● Keep it product oriented
● Include any guarantee or warranty you are offering
● Does the product solve a problem? Explain how
● What’s your product’s fundamental value proposition?

Because the bullet point feature is so prominent, sometimes companies get confused about the description and forget to add it altogether (it’s not required after all!). The description still appears it just appears further down on your page.

This doesn’t mean that it’s not as important, it’s just not as important as the bullet point section. It is crucial to still add in a description, not worry too much about keywords, and make it detailed but short and sweet all at the same time.

Humanism in Description

It’s also important that your description adopts a ‘humanistic’ tone, in that it speaks to the human element of the audience, and not as a ‘drone’ programmed to sell on auto-pilot!

Here are a few ways this can be achieved in a compelling manner that evokes emotion, incites interest, creates desire and inspires ‘action’ in the reader’s mind:

● Lead with the features and benefits to the customer, and talk about the product secondary to that
● Make the visitor believe that your product is something they need
● Keep it relatable – use language that you would use if you were speaking to someone
● Include your target keywords but don’t keyword stuff and make it difficult to read
● Tell a story that highlights the product’s value
● Choose the best text formatting for your description

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Omer Riaz March 15, 2018 0 Comments

Become an E-commerce Consultant. Scam or Legit Long-Term Career?

In the fast-paced world of business and online opportunities, it is easy to get lost in the noise.

Competition, diverging avenues of income, the bombardment of non-stop advertising and rapidly evolving business landscape; are all factors that can make one feel overwhelmed as a freelancer looking to enter the realm of  E-commerce services.

The Challenge

The online paradigm is not the same today as it said 10 years ago. Companies are increasingly going global with a large chunk of their operations, depending on online transactions.

Managing a small, medium, or large-sized business as an entrepreneur today is far more of a challenge than it was years prior; this is where the beauty and power of professional E-commerce Consultant services come into play.

The Dilemma

Unfortunately, many people have had bad experiences with independent  E-commerce Consultants on websites like saying Freelancer.com, Upwork.com, and even Fiverr.com as some of these independent freelancers lack the professional work ethic and industry-relevant skills that ensures quality work.

They are not regulated, as compared to a consultant working under a recognized agency would. An agency ensures that all its consultants are thoroughly trained, educated, professional, and skilled in every area of necessity.

Such mitigating factors are what set apart an E-commerce Consultant operating as a mere scam from qualified consultant working under a specialist agency of e-commerce consultant.

Here are a few of our personal tips on how to embrace a rewarding and truly lucrative career as a progressive and well-equipped E-commerce Consultant – both as an independent freelancer and as an agency employee – the right way!

Do Your Research

It’s crucial to do your in-depth research before deciding to begin as an E-commerce Consultant. What is the market like? Where is it headed? What are the industry trends? What are the patterns of evolving? What kind of demand exists in various niches and categories? What resonates the most with you in terms of your comfort-level and skillset? Where do you see yourself excelling the most?

The power of the internet is a beautiful thing. It allows you to research ideas at the mere tip of your fingers.
Read up articles, blogs, watch videos and online podcasts, go to your local library and look up books on the subject of E-commerce Consultant Services; join online discussion forums and partake in various communities.

Prospect the Right Customers

Not prospecting the right customers (those who will pay for your services) is like walking shooting darts in a dark room! Knowing what prospective clients will be ‘ideal’ for your services, expertise, and niche of interest; is as essential as the real work you’ll do for them as an E-commerce Consultant.

Not all clients are ‘created equal’; hence, it’s crucial to do your research in understanding, scouting, scoping, and evaluating the ideal avatar or customer demographic for what you have to offer.

A great way is to study companies, entrepreneurs, and small businesses on LinkedIn, various business forums on Facebook and other social media, prospecting at trade shows, seminars, and conferences, etc.

Understanding Competition

You can’t be a great consultant if you don’t understand your client’s competition.

The highest most successful companies in the world like Coca Cola, Walmart, Apple, and Caterpillar – all spend millions every year in merely research and development. And that includes evaluating + continually evolving with their competitors in the market.

Knowing your strengths and weakness and identifying that of your competitions is a great asset and the strongest of weaponry you can possess as a professional and highly dynamic E-commerce Consultant.

Read up books, articles, online journals, and, most importantly; the official websites of each competitor to get an in-depth understanding of it all. Locations, business models, industry trends, and patterns, these are all important parameters to evaluate when it comes to knowing your competition.

Staying ahead of the competition gives you and your clients the edge that no amount of money can buy!

Freelancers VS Company – Where to Start?

There’s no concrete answer to this, as it depends on your comfort level and preference. However, ideally, the best way to start is via a company.

Being associated with a recognized and professional e-commerce agency allows you to polish your skills; gain the necessary organizational, problem-solving, analytical, communications, technological, and strategic knowledge to prosper as a consultant in a controlled, regulated, and highly dynamic professional environment.
A company will invest in your training and self-development and treat you like an irreplaceable asset because of it. Knowledge is power, and working + learning, while you go, is excellent leverage to have as someone just starting.

Growing as an E-commerce Consultant

A great way to grow is through constant marketing your services via social media and various online + offline channels. Classified sections on newspapers, magazines, websites, local community bulletin boards, paid Facebook advertising, reaching out to prospective clients and professionals on LinkedIn, and so forth.

Networking plays a crucial role in growth as an E-commerce Consultant in the competitive and cut-throat online arena today. As the saying goes, “It’s not what you know; it’s who you know.”

Self-investing in yourself through reading books, learning on new industry trends; adapting to the latest consultant challenges, and refining yourself as a professional are all elements of pristine professionalism that will make you stand out from the rest and attract clients in hiring you.

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Omer Riaz January 2, 2018 0 Comments

Tips To Become Millionaire By Selling Amazon Products

You may have seen many young millennial entrepreneurs around you working in the field of the virtual market, who just started earning from few bucks to millions in a short span. How they are able to do so? This question may arise in minds of many folks; well we thought of helping you guys by sharing some useful tips that can help you to gear up your income by selling Amazon products.

The core thing for a successful business is how to launch your business that can help you to generate sales even at the start of the business. We will guide you about the way how to enter the field of the virtual market and how to boost your sales.

So, let’s have a look at some useful tips that can help you to improve your success probability.

1) Use analysis and research to find the right opportunities

When you visit Amazon you will see thousands of products and merchants and you might think it as a hard task to start your business as a small entrepreneur.  But not to worry, you still have a lot of opportunities if you can understand the market.

By understanding the market we mean you must know about what are selling Amazon products, which product has more competition and which product has more margins.

A little hard work is required for this as you have to analyze huge data of product research. After doing data analysis and aggregation, go for the products that are selling good and have little competition. The best thing is if the competitors have bad reviews, start checking their reviews and look for the things they are not doing well and try to figure out the solution of resolving them.

For this you can also take help from tools like Jungle Scout; that can perform all the data analysis and can easily help you in product identification.

2) Focus on 20/80% view

A lot of folks think of scaling their company as quickly as possible and for this, they have to keep on adding new products, but inappropriately they get stuck in little things that can only help them to add little sales to their buckets. So, for this, you can go for 20/80 views, which means an emphasis on the 20% actions that can help you to generate 80% sales, and go for the next product after this. By doing so, you will be able to get explosive progress from $5k/month to about $400k/month within a period of 24 months.

For this you must focus on these 4 things:

  • Opt for the right product
  • Get almost 10 honest reviews about your product
  • Make a perfect listing
  • Go for the Amazon’s pay-per-click platform

We thought that success and failure depend on product selection and research. Thousands of shoppers are searching on Amazon products every day; you just have to provide them what they are looking for. You can only do so when you have done enough research and data analysis of different products.

3) Go for simple, small products between $20-50 range

We prefer you to choose small, simple products between the ranges of $20 – $50, as you don’t have to worry about quality control that much and it also reduces shipping headache.

We preferred you to choose products between these ranges as products below $20 to want to give you that much profit and products above $50 are less purchased and are mostly overlooked by the customers.

4) Label products and make improvements

We recommend you not to go for inventing your own product, as it will take decades to do with its complications like certifications, engineers, patents and more. Better is to use the already manufactured product and stick your own label on it. As most of the big companies are also doing the same things, they just add their label to the product and sell it in the market.

But for the betterment, you can make small improvements in the product to stand out from the competitors. You can take ideas from the negative reviews on Amazon of that product and look what customer wants. Mostly, customers look for a detailed manual, different color, longer handle, sharp blades, etc. these are some small modifications that can be easily done.

5) Model successful products and sellers

You have to choose your product wisely as according to stats 8 out of 10 small businesses fail and a majority of them are because of the wrong selection of products and without doing an analysis of what actually people are looking for. Now with the betterment in the industry, you can choose tools like Jungle Scout to figure out the bulk of data and get an analytical report of the product with higher demand and less competition and try to model these products. The decision based on your analysis of your model product is more likely to get you more revenue.

I hope you guys find out these tips useful, follow these tips and be a successful e-commerce guru by selling Amazon products.

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Omer Riaz October 11, 2017 0 Comments