Are You Doing Great As An Online Marketer?
As a marketer online, you’ll offer fin tod yourselves questioning whether or not you’re doing great in your field. However, it all boils down to marketing intelligence in the end. Do you have it?
Your ‘marketing intelligence’ acts as a ceiling that limits the growth of your wealth. As you raise your marketing intelligence, you raise the ceiling on what’s financially possible for you. Your marketing intelligence sets the context for your investment success – or lack thereof.
A little known fact about marketing intelligence is that it grows and compounds just like money. The effect is a ‘multiplicative’ one – not an additive one. Each new titbit of information connects to all the other knowledge which multiplies. It doesn’t just add up, but it grows geometrically by multiplying.
As an online marketer, your goal should be to make regular knowledge-deposits every week into your marketing intelligence account, just like you make monthly deposits into your investment accounts.
When you do this, your marketing intelligence will multiply and grow ahead of the growth in your investment accounts to help create a lifetime of financial security.
Here are some crucial guidelines and important tips to successfully increase your marketing intelligence and be the best darn marketer out there!
1. Know Your Marketing Role
This is very important. You cannot market your products and services ( or that of your clients) to prospective consumers and global audiences if you don’t (or fail to) understand your fundamental role.
As an online marketer, you need to understand that Marketing plays an important role in establishing relationships between customers and the organizations offering to the market. … The marketing function is also tasked with the branding of the organization, participation in publicity activities, advertising and customer interaction through feedback collection.
2. Learn Marketing Strategies
Knowledge is power. And ignorance is not bliss! Keeping this golden life formula in mind, no matter how skilled or experienced you think you are as a marketer, it is important to continually learn, develop, cement and enhance marketing strategies in an ever evolving and cutthroat competitive industry.
Attend webinars, seminars, conferences, masterminds. Read books, listen to podcasts and do your research in learning as much as you can. Be hungry for learning!
3. Build Your Skills and Grow Your Portfolio
As a marketing specialist, your foremost goal should be to be the best at what you do.
Marketing is a science; it uses human psychology, buying trends, consumer behaviour, social dynamics and many other elements in order to successfully convey the value proposition of a product or service to prospective buyers.
You need to be able to build such skills on a constant basis, through consistent polishing and enhancement. Invest in courses, learning materials and attend classes if you must!
Grow your portfolio by reaching out to clients online and offline, and offering free work in return for a testimonial. That is how you grow and amplify your worth as a marketer!
4. Start With Smaller Projects
Build your momentum by taking on smaller projects and working your way up the ladder.
Taking on smaller tasks and projects makes it more digestible for you, enabling you to concentrate your focus and key skills in a measured and effective way, rather than succumbing to intimidation and overwhelm with bigger projects right away.
5. Never Stop Learning
Marketing and the ability to persuade people to ‘act’ on what you’re saying about your product, service or value proposition – is about pulling at the strings of the heart.
Human beings are emotional creatures. They love stories, as it helps them visualize possibilities beyond their imagination. It helps them come out of their mental comfort zones. It inspires them and evokes the desire to act.
Hence, the need to learn such marketing fundamental, storytelling, persuasive techniques, and psychological triggers is the utmost key!
Yes, you will make mistakes along the way, but failures and pitfalls are all part of the learning process! Sooner or later, you’ll begin to see a massive difference and start to reap the benefits of all that learning and knowledge!
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