How to Self Publish on Amazon As An Author

Overview

Many years ago, aspiring authors had to spend weeks or months writing a book proposal and sample chapters. Then you might contact a bunch of literary agents to see if they would be interested in pitching your book to major publishers.

Most would grumble that your idea would not be likely to make a lot of money, or that it sounded “more like a magazine article than a book.”

At this point, you might abandon the project or if you were really persistent, send your proposal directly to publishers. If they didn’t ship the package back to you unopened, they would either send you a form rejection letter or make you a lowball offer that’d be barely enough to buy breakfast cereal.

However, in the last decade or so, various tools for self-publishing have taken down these barriers for authors who prefer to go it alone. One of the most dominant and major platforms is publishing on Amazon. Anyone can do it. Anyone can become an author. And it has now become an equal playing field.

Most independently published authors fall into one of two camps: Those selling books on their own website using an e-commerce tool and those selling only through Amazon.

Self-publishing on Amazon

Amazon’s suite of services for independent authors makes it possible for me and many other authors to bypass traditional publishing companies. It gives us the tools to create and sell digital books; print and sell paperback copies on demand; add author pages and even market books.

Here are following Amazon services, all of them free to set up, that every independent author needs to know about:

Kindle Direct Publishing

This service, known by the shorthand KDP, enables indie authors to sell the digital version of their books on Amazon.com (or other Amazon country websites). There’s no charge to upload the file. Authors get royalties of 35% to 70% of the sale price, depending on whether the book is sold on KDP or through another Amazon service called KDP Select.

Unlike most other digital retailers, KDP uses the format known as “mobi.” This is simply the file format for digital books that Amazon uses, and it works on all Kindle devices. You can upload your book on Amazon using other formats as explained on the Amazon site, including ePub, which is the most popular one (that’s what Apple uses), and others such as HTML, Doc, and RTF.

KDP Select

By using this service, you tap into Amazon’s marketing muscle. To do that you must give them an exclusive on your digital book for 90 days. In return, KDP Select pays higher royalties (closer to the 70% mentioned earlier) and allows those books to be part of the lending library for their Prime Members. Authors get paid a percentage of the total amount Amazon Prime members pay for each book lent out.

KDP Select also gives you the option to make your book free or discounted for up to five days, as part of your promotional campaign. During that time, it appears on sales pages on Amazon.com, which drives more people to it.

Create Space

This is Amazon’s print-on-demand service for indie authors. It lets you sell a paperback copy of your book either on CreateSpace.com or directly from Amazon.com. All you have to do is upload a PDF based on their specifications and set how much you’d like to make. (They give you a base price; you make the public price something over that.)

You don’t pay for book printing – you simply collect a commission whenever it sells. You’re in charge of the price and associated commission as well. When you upload your book, Amazon tells you what their costs are — $2.50 for example, for a 150-page book. From there you can price your book at anything higher, say $9.

Under that scenario, for each paperback sale, Amazon keeps $2.50 and the shipping costs that it charges the buyer, and you keep $6.50.

Authors design (or can have Create Space design for an extra fee) a cover and upload their content in PDF format. Once it’s uploaded you can download or physically order a “proof” copy or view it directly on their website. That way, if you need to make changes, you can do that before it’s made available for sale.

Amazon Author Central

Whether your book is published by a traditional publisher or you are an independent author, Amazon lets you create an author page. You can add your biography; your photo; editorial reviews; and your blog’s RSS feed (so it grabs new articles). It’s even possible to share upcoming speaking and book-signing events and show your latest tweets.

Every Amazon page for your book links to this enormously useful marketing tool, so it cross-links other books you have published, too. On your author page, readers can even sign up to get email notifications from Amazon when you release new books.

Having an Author Central page doesn’t require using other Amazon services. All that’s necessary is that one or more of your books is for sale in any way on Amazon. From there it’s simply a matter of letting Amazon know that you’re the author and following the prompts to set up the page.

Consequentially, publishing on Amazon isn’t hard at all, if you follow the steps, adapt to the procedures and identify the best most effective mode/medium of publishing for your particular needs. Everyone’s self-publishing needs are unique and different, so choose the model that works the best for you.

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Omer Riaz August 29, 2018 0 Comments

5 Top Reasons To Hire An E-commerce Consultant

A highly trained, experienced, and efficient E-commerce Consultant under your guidance is practically a secret weapon that any eCommerce or online business owner can employ – giving you the ‘edge’ that your competitors cannot exceed.

So regardless of the size of your business, you can never overlook the importance of getting an extra set of hands to take the burden off you!

With the ever-evolving world of business undergoing rapid technological changes, it is crucial that companies around the globe – particularly those in eCommerce – understand, employ and effectively apply the power of technology and excellent customer service.

This is where world-class E-commerce Consulting Services prove to be detrimental in more ways than one! Great companies and businesses are built on a proven system; constant, efficient, and productive without the hiccups! The same goes for any successful, viable, and effective small business – be it on a local or global scale.

So the question is: can you effectively use your E-commerce Consultant for results-centric, customer-focused, goal-oriented business functions and initiatives that take your business to the next level?

Here are five reasons to hire an E-commerce Consultant in 2018:

1 – Lowering Business Costs

The revenue your business makes is for you to keep. But the costs your business incurs are for you to reduce! They go hand in hand, and a thriving eCommerce or online marketing knows that!

Unquestionably E-commerce Consultant is a great way to reduce operating costs for running your business. Why? Well. Aren’t operating costs one of the biggest things small business owners always worry about? Compared to a regular or full-time employee, an E-commerce Consultant costs less because the business owner does not pay benefits.

If you compare the cost of hiring an E-commerce Consultant with a regular employee, you’ll be astonished at the price gap. The benefit? You will not have to pay any sick leave, casual leave, or any other retirement benefit to your E-commerce Consultant. You pay for the time your E-commerce Consultant works for. No work means no money! Simple!

2 – Higher Productivity

As a small business owner, you should be doing challenging tasks rather than non-core tasks, such as making arrangements for travel, sending invites for a meeting, etc.

Hiring a full-time employee for these tasks is a sheer waste of money when you can easily hire an E-commerce Consultant for these non-core business tasks. A good E-commerce Consultant can be the difference between a productive a non-productive small business. By outsourcing administrative and non-core tasks through an E-commerce Consultant, small businesses free up their time to maximize business efforts – and results!

Successful small business owners know the value of hiring an E-commerce Consultant, allowing them to spend their time only on growth hacking activities.

3 – Turn Weaknesses into Strengths

All businesses and business owners will always have its set of challenges brought on by a particular area of weakness.

With virtual assistants, you can bridge the skill gap in your small business. Gone are the days when E-commerce Consultants used to be only simple remote workers. Now, they are skilled professionals and can do a wide range of tasks.

Whether you need someone to manage social media or somebody to conduct product research for Amazon, Shopify, or eBay, you can easily hire a virtual assistant for the same.

 4- Growing Your Business

What’s the ultimate long-term goal for any business – online or offline, small or big? The goal is always growing, flourishing, bolstering, and scaling to newer, more significant heights. A company that doesn’t scale is like a flower that never grows!

It is easy to scale up with virtual assistants managing aspects of your business. And if you hire an e-commerce consultant from a different time zone, your business will be 24/7 online. As consultants are skilled professionals, you will spend less/no time for training. They will start working for you the moment you hire them. This enables you to scale up at-will, with none of the fuss!

5- Pay as You Go

E-commerce Consultants hold no Legal ramifications or Human Resources regulations to abide by, contrary to when you physically hire an employee to work in-house.

For example, you cannot just fire an employee when there is less /no work to cut down hours and save costs. However, to the contrary, you can end the contract with your E-commerce Consultants abruptly without any legal problem. In essence, you can employ a consultant on a pay-as-you-go basis, giving yourself more leverage and control.

Conclusively, leveraging the power of E-commerce Consultants effectively and proactively in the right manner via the correct strategic approach can bring many dividends to your small business both in the short and long run of things. URtasker is the leading name in providing E-commerce services. For a free trial, click here!

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Omer Riaz August 25, 2018 0 Comments